Virgin Media TV has agreed on a partnership with the BBC to launch their iPlayer, making its 3.5 TV customers the first in the UK to receive the service. Virgin Media will now be able to watch full screen pictures on their television set without downloading. Customers will also be able to catch up on their favourite BBC programmes on demand by using the red button on their remote controls

The BBC iPlayer will allow Virgin Media viewers the option to catch-up on over 350 hours of TV programmes from the week at no extra cost. Malcolm Wall, CEO of Content at Virgin Media, said:

“We’re delighted to be the first TV platform in the UK to offer our customers BBC iPlayer as part of our on-demand service. The enormous success of iPlayer online has demonstrated the desire TV viewers have for viewing quality programmes at a time that suits them, and now it’s available from the comfort of the living room. Virgin Media is proud to be working with the BBC to continue to lead this revolution in TV viewing.â€

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